Sairam Muralidharan
3 min readNov 2, 2023

LinkedIn Takes a Progressive Leap with AI Summary Tools

As the world increasingly turns digital, the way we connect, communicate, and even conduct business has dramatically transformed. Amidst this technological revolution, social media platforms have proved to be key players in enhancing networking opportunities and career growth. LinkedIn, a leading professional networking platform, recently reached a significant milestone by crossing 800 million members. However, they didn’t stop there. LinkedIn has introduced new AI summary tools for articles and job ads, leveraging technologies to create valuable interactions between professionals across the world.

Key Takeaways

Among major updates, the most exciting one is the use of Artificial Intelligence (AI) in crafting article summaries and summarizing job ads. This feature, designed to help readers get an insight into the content before reading the complete article or job ad, aims to save time and make the experience more engaging. LinkedIn’s feature is a smart and innovative way to drive user interaction and participate in meaningful discussions. Besides the AI involvement, LinkedIn has also extended its translator feature to ensure that language is not a barrier to communication.

Insights

LinkedIn’s new AI summary tools are a part of ever-evolving features that the platform continues to introduce, driven by the purpose of improving user experience. Interestingly, these features connect deeply with the ongoing trends in the world of technology, particularly the integration of AI in everyday activities. The AI summary feature being tested uses machine learning to scan through articles and generate brief synopses automatically. Similarly, AI is used to summarize job ads so potential applicants can get a glimpse of the role before diving into the detailed description.

It’s noteworthy that in a user-centric world, LinkedIn focuses on improving convenience and increasing productivity using technology. While AI concludes key points from articles and posts, users can enjoy a capsule of data instead of spending extra minutes reading through. Moreover, the translator feature can help users interact seamlessly with people worldwide — breaking geographical barriers and opening new avenues for global networking.

What are the Implications for Marketers, Brands, and Content Creators

The introduction of these AI tools hold implications ranging from content strategy to data management and beyond for marketers, brands, and content creators.

Marketers and brands can now reach a wider audience by translating their content into various languages. It also enables content to be easily and quickly understood, increasing their chances of connecting with more clients or customers.

For content creators, these tools present an opportunity to adapt their content to achieve higher engagement. They can build their content in a way that the AI tool highlights the most attractive and engaging aspects, attracting more views and clicks.

Conclusion

The new developments by LinkedIn are a testament to their commitment towards their users and the professional community at large. Here’s a quick wrap-up of what these features bring to the table:

  • By using artificial intelligence, LinkedIn helps users get a glimpse of an article or job ad before actually diving deep.
  • The new features come as a time-saving tool, enhancing user experience, and promoting more engaging interactions on the platform.
  • The potential of reaching a wider audience by translating content, presents exciting opportunities for marketers, brands, and content creators.

In this era where technology is constantly growing and transforming, it’s fascinating to see how LinkedIn is aligning with emerging trends and using them to deliver better user experiences. As we continue to embrace this digital transformation, let’s stay tuned for more developments and breakthroughs in this space.

Get ready to transform how you consume content on LinkedIn with the new AI summary feature. It is going to change the way we connect and interact professionally on this platform. Don’t forget to keep an eye on this blog for more exciting updates. If you found this post insightful, follow us for more updates on AI and the evolving world of social media. Don’t miss out on the latest trends and stay ahead in the digital game!

Let’s connect on LinkedIn: https://www.linkedin.com/in/sairam-muralidharan-io/

Sairam Muralidharan
Sairam Muralidharan

Written by Sairam Muralidharan

Digital marketer | obessed with Marketing and Tech!

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